Netherlands Board of Tourism & Conventions
Welcome to the
NBTC is all about the development, branding and marketing of the Netherlands as a destination.
As the national destination management organisation of and for the Netherlands, NBTC provides a national vision for tourism based on relevant knowledge and insights. We use this vision to inspire, connect and facilitate cities, regions, business owners and other stakeholders. To make our country a liveable, popular and valuable destination for residents, visitors and companies.
Recently published
Guide to measuring resident benefits
A practical tool for policymakers! Explore examples and tips to choose the right measurement method.
Annual Forecast: overnight tourism
The current forecasts for domestic and international overnight tourism in the Netherlands.
Holiday Sentiment Monitor: Insight into holiday plans
The HSM provides insight twice a year into travel companions, destinations and modes of transport.
Insights into train travel to the Netherlands
Research into the motivations, barriers and opportunities surrounding international train travel to the Netherlands in four key source markets.
News
New research about train travel
New research into the motivations, barriers and opportunities surrounding international train travel to the Netherlands.
61 million overnight guests in 2035
Forecast 2035 maps the expected growth in overnight tourism, from local to international.
Yvonne Nassar new CEO of the Netherlands Board of Tourism & Conventions
Yvonne Nassar will be NBTC's new CEO from January onwards.